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Monday
Aug162010

The Expendables debuts decently, Scott Pilgrim is in for a fight (box office) 

It seems that collecting every major action star and having them shoot shit for an hour and a half will get you $35 million. It's a far cry from today's biggest releases, but puts the movie well on its way to breaking its $70 million budget. At 64, Sylvester Stallone is officially an action star again. Julia Roberts ate, prayed, and loved her way to number two. The full Top 10 is below.

N.A. Top 10: August 13-15, 2010

  1. The Expendables - $35,030,000 (Total: $35,030,000)
  2. Eat. Pray. Love. - $23,700,000 (Total: $23,700,000)
  3. The Other Guys - $18,000,000 (Total: $70,543,000)
  4. Inception - $11,370,000 (Total: $248,554,000)
  5. Scott Pilgrim vs. The World - $10,525,000 (Total: $10,525,000)
  6. Despicable Me - $6,767,000 (Total: $221,993,000)
  7. Step Up 3-D - $6,626,000 (Total: $29,565,000)
  8. Salt - $6,350,000 (Total: $103,569,000)
  9. Dinner for Schmucks - $6,316,000 (Total: $58,816,000)
  10. Cats & Dogs: TROKG - $4,075,000 (Total: $35,104,000
  11. Toy Story 3 - $2,165,000 (Total: $400,767,000)

Poor Scott Pilgrim. Edgar Wright's new movie was the best film to open this weekend and debuted at a disappointing #5, behind The Other Guys and Inception (now in its 5th week). Is it Michael Cera? He's not George Michael in this one, but he isn't Sylvester Stallone either. Part of the problem was that the film opened in less theaters (about 200-400 less) than the other two new releases and played on substantially fewer screens (that means less showtimes were available). Still, it's sad to see a great movie fall unnoticed.

On an odd note numbers 6-9 on this list all logged in roughly the same amount of cash. Salt, Despicable Me, Dinner for Schmucks, and Step Up 3-D all landed within $500,000 of one another.

You may also note that this week's Top 10 goes to 11. No, it's not a clever homage to Spinal Tap. Toy Story 3 bowed out of the Top 10 this week, but hit two new milestones. It reached $400 million domestically and has become the top grossing animated movie of all time worldwide with nearly $1 billion in sales. Not bad.

Last weekend's Box Office Report is here

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